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How to Create a Portfolio & Get Hired: A Guide for Graphic Designers and Illustrators

 

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How to Create a Portfolio & Get Hired: A Guide for Graphic Designers and Illustrators
Fig Taylor

Paperback
232 illustrations
144 pages
280 x 216 mm
ISBN 978 1 85669 672 2
$30.00
Published August 2010

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Contents

Introduction   
 
1 What is a Portfolio?
2 Making Sense of the Marketplace
3 Research and Cold-calling 
4 Creating a Good Portfolio
5 Choosing the Right Portfolio
6 Making Yourself Known in the Marketplace

 

 

This book shows those embarking on an illustration or graphic design career how best to put together an effective, professional portfolio. It discusses what to include and how to organize and display the work, and also advises on presentation techniques and self-promotion. Both print and virtual portfolios are covered.

Deciding who to approach for work is of key importance whether you are looking for a full-time position or freelance work, and the book maps out the creative marketplace, examining the main areas of work and describing the types of position available in each, and how the commissioning process works. Tips are included from commissioners and practitioners working in magazine and book publishing, design, advertising, TV/film and beyond, as well as agents and educators.

The book also features a listings section detailing online resources and publications to aid research; suppliers; specialist libraries; industry-related trade fairs; and professional organizations.


Fig Taylor is Portfolio Consultant at the Association of Illustrators, London. She graduated from Chelsea School of Art with a degree in graphic design, then ran her own London-based illustration agency. She lectures extensively on professional practice to students throughout the UK.

Review

'This is a must read for any student wishing to progress into further or higher education or employment. How to Create a Portfolio shows the many different types of portfolio needed for a broad range of art and design careers.  Practical advise is given on how to put together a portfolio both traditional and electronic, this book also provides a great resource list for further research.'

David Sims, Senior Graphic Design Lecturer, London College of Communication, The University of the Arts London

Review

'I teach a portfolio class, and while I think a portfolio is a very individual thing, this book was refreshingly direct and simple in giving its readers concise advise and visual clues to what is possible and what
a portfolio can be. The content is clear and well organized. I would use this book as my primary text in teaching my next portfolio class.'

Christine Moog, Parsons School of Design, NY

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